Tourism Supply Chain Management (Advances in Tourism)

Tourism Supply Chain Management (Advances in Tourism)


Yazar Haiyan Song
Yayınevi Routledge
ISBN 9780415581561
Baskı yılı 2011
Sayfa sayısı 234
Ağırlık 0.34 kg
Stok durumu Tükendi   

Fierce global competition in the tourism industry is now focused on integral parts of supply chains rather than on individual firms. The highly competitive environment has forced tourism firms to look for ways to enhance their competitive advantage. Touri
1. Introduction to Tourism Supply Chain Management 2. Demand Management and Forecasting 3. Tourism Supply Chain Coordination 4. Tourism Supply Chain Competition 5. Chain versus Chain Competition 6. Tourism Distribution Channels 7. Capacity and Inven