|   |   | Who invented the EPC? by Kevin Ashton |   |   | 
|   |   | A large-scale effort by Sanjay Sarma |   |   | 
| Ch. 1 |   | The emergence of a new key technology |   | 3 | 
| Ch. 2 |   | Hardware : RFID tags and readers |   | 15 | 
| Ch. 3 |   | Infrastructure : EPCglobal network |   | 29 | 
| Ch. 4 |   | Data : what, when, and where? |   | 41 | 
| Ch. 5 |   | Warehousing : improving customer service |   | 49 | 
| Ch. 6 |   | Maintenance : service parts inventory management |   | 59 | 
| Ch. 7 |   | Pharmaceuticals : preventing counterfeits |   | 71 | 
| Ch. 8 |   | Medical devices : smart healthcare infrastructure |   | 109 | 
| Ch. 9 |   | Agriculture : animal tracking |   | 119 | 
| Ch. 10 |   | Food : dynamic expiration dates |   | 127 | 
| Ch. 11 |   | Retailing : theft prevention |   | 135 | 
| Ch. 12 |   | Defense : improving security and efficiency |   | 159 | 
| Ch. 13 |   | The role of data in enterprise resource planning |   | 177 | 
| Ch. 14 |   | Building a business case for the EPCglobal network |   | 187 | 
| Ch. 15 |   | Enhancing revenue using the EPC |   | 199 | 
| Ch. 16 |   | Outlook : navigating the sea of data |   | 229 |