eBook
Marketing: A Critical Introduction

Marketing: A Critical Introduction

Yazar : Chris Hackley
Yayınevi : SAGE Publications, Ltd. (UK)
ISBN : 9781412911498
Edisyon : 1
"This key text introduces the essentials of critical thinking within the field of marketing in easy to read and understandable terms. Integrating critical perspectives with the topics of the typical marketing curriculum Chris Hackley has produced an indispensable supporting text for upper level, undergraduate Marketing courses. Each chapter includes review questions, case studies reflecting issues in the chapters, along with supporting case questions and reflections, and vignettes that cover stimulating practical examples."

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Axess
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cardFinans
cardFinans
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Bonus
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World
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Maximum
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Paraf
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Kredi Kartı (Tek Çekim)
Kredi Kartı (Tek Çekim)

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