Marketing

Marketing


Yazar Dhruv Grewal Michael Levy
Yayınevi McGraw-Hill Education
ISBN 9780071285469
Baskı yılı 2009
Sayfa sayısı 720
Ağırlık 1.45 kg
Stok durumu Tükendi   

M: MARKETING is the newest Principles of Marketing textbook on the market, and was created with students and professors needs in mind. The content is the same as in the hard bound Grewal/Levy 1/e, except that a few of the chapters are combined. Students r