eBook
Marketing of High-Technology Products and Innovations: Pearson New International Edition

Marketing of High-Technology Products and Innovations: Pearson New International Edition


Yazar Mohr, Jakki J.; Sengupta, Sanjit; Slater, Stanley
Yayınevi Pearson Education Limited (UK)
ISBN 9781292040332
eISBN : 9781292040332
Baskı yılı 2014
Edisyon 3

For undergraduate and graduate courses on marketing high-tech products  Provide your students with the vital information they need to successfully market high-tech products.   Marketing of High-Technology Products and Innovations is the only text on the market that focuses on the unique marketing challenges that surround high-tech products and service.  The third edition retains all the same concepts and materials of previous editions and includes comprehensive coverage of the latest academic research and leading-edge business practices. 

Axess
Axess

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cardFinans
cardFinans

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Bonus
Bonus

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World
World

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Maximum
Maximum

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Paraf
Paraf

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Kredi Kartı (Tek Çekim)
Kredi Kartı (Tek Çekim)

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Bonus, Maximum, Paraf, Cardfinans, Axess ve World özelliği olan tüm kartlar ile ödeme yapılabilir.